The key to serving your donors well – and thereby ensuring a long-lasting and mutually-beneficial relationship – is to truly know them.

Something compelled them to give to you, and if you do not fully understand what that something is (we call this “hacking the why”), then you will fail to meet their ongoing needs.

In order to build a psychosocial profile of your donors, we do extensive research and analysis. Then, we impart a deep understanding of why your donors love you and your cause, so you can best serve them. You will walk away with a deeper understanding of what your donors are trying to accomplish, as well as practical suggestions on how you can help them along the way.